Game-based simulations excel at complex issues – with multiple solutions, changing circumstances and multiple viewpoints. Health and safety in the workplace is full of serious consequences to people’s actions, making it an ideal candidate for gamification and incentives. […]
This article originally appeared on Yahoo! Business NZ. By Vera Alves. Imagine if your employees put as much effort into their daily work tasks as they put into Candy Crush Saga, Angry Birds or any of those strangely addictive online games? Humans are competitive beings – it’s in our nature and it’s always been part[…]
One of the pitfalls of using game-based learning is doing because “games are cool with the kids.” That’s a recipe for chocolate coated brocolli with limited benefits. The real opportunity is in using games because they are challenging, self-paced learning and complex simulations. […]
Celebrate New Zealand Music Month 2013 with ‘Indie Music Manager’, an iPhone/iPad game which puts the fate of real Kiwi musicians in your hands. In a first for New Zealand music, players can experience the highs and lows of the music industry in a video game while promoting local music.
What if your campaign was so engaging and personally relevant that audiences would voluntarily spend time with it? What if that voluntary engagement doubled or tripled retention, loyalty and conversion rates?
Gamification will further increase in popularity this year according to Forbes contributor Jeanne Meister. She supported her prediction with a forecast from Gartner, the IT research company. This suggested that 70% of Global 2000 organisations will have a minimum of one ‘gamified’ application by 2014. […]
That’s the ambitious task a 80 year old Bible trust set themselves when embracing the power of gamification for their programmes. […]
Jeff Dunn at Edudemic.com has created a great inforgraphic summarising the game-based learning in the classroom. It covers several ways you can include games in your teaching, a history of educational games and some of the strategies you can use to make learning more effective (not just more fun).
Gamification is not about adding points and badges to your app or website. It’s not even about creating games.
While Gartner Research estimates that more than 70% of Global 2000 organisations will have gamification in their marketing mix by 2014, it’s still misunderstood. […]
Game playing is a surprisingly mainstream activity. The average game player is 33 and 47% are female (more if you’re playing on Facebook or smartphones). […]